One of the questions I always get from retailers and ecommerce managers, is if doordrop media isn’t outdated and caught up by the internet? Not al all; it is still very relevant!This was again [...]
All the windows are closed. The lights are on a timer and the goldfish is at grandma’s. Ready to go on holiday. The only time of year you’ll find a NO/NO (anti-commercial) sticker on my [...]
The first Doordrop Media Conference in Amsterdam put letterbox marketing firmly back on the map as a key sector with a great deal of real potential. After all, just about everyone reads [...]
It sounds promising when you hear it, and I can tell you that this reality is closer than you might think. During the DoorDrop Media Congress you will learn more about how data is going to [...]
The speed of digital developments are forcing markets and businesses to rapidly adapt to the new needs of the consumers created by digitization. What does this mean for the future of marketing [...]
“All-Inn Verspreidingen is one of the largest door to door distributors for newspapers, brochures and unaddressed advertising in the Netherlands. The challenge was to take away the deliverer’s [...]
You’ve developed a doordrop campaign concept with which you would like to reach your target audience. By using the consumer or household characteristics of this target audience in a target [...]
In the previous blogs you have read the importance of an interactive directory and how to combine it with progressive profiling, so you get more insights about the behavior of your (potential) [...]
In our previous blog”How to match your online publications with the customer experience of the consumer” we mentioned all the great oppurtunities for companies to make their online [...]